Ah, the athlete’s mag. A bewilderingly technical depository for nutrition tips and GPS watch reviews, right? Not this time! From nudist 10k runs to bear-dodging trail adventures, Like The Wind packs personal stories augmented by unexpected photography and killer illustrations.
Must-read story: Lifelong runner Tom Richardson’s affecting issue nine tribute to a cross-country cohort who died young. No, you’re dripping hot tears on the high-grade paper.
The fact Mondial is made by bikewear company Rapha means it’s not strictly independent. But just look at this thing. Despatches from the unexplored fringes of the two-wheeled experience arrive in a package so gorgeous you’ll insist friends wear protective gloves.
Must-read story: The “Fast Food” photo essay in issue three. A mischievous history of velo nutrition that’s heavy on the riotous (if apocryphal) tales of hammered Tour riders.
Is your house now essentially a storage facility for boxes and boxes of vintage Air Max? Step this way, friend! Spun off from the long-running sneaker festival, Crepe City is an unapologetic celebration of collector culture – but there’s an inclusive feel alongside the nerdy deep-dives.
Must-read story: Issue two’s tribute to chunky b-ball classic the Converse Weapon. Handily doubles as a look at the Eighties war between NBA greats Larry Bird and Magic Johnson.
Founded by photographer Hayley Brown, Brick forgoes cliches for arresting images (A$AP Ferg in a swan-shaped pedalo!) and flashy design flourishes. Because really, nothing screams “just take my money already” like a publication with rose gold foil on the front.
Must-read story: The trawl through a secret south London cache of vintage hip-hop magazines in the second issue. Sounds annoyingly self-indulgent. Manages to be hugely captivating.
When it comes to alt food mags, it’s hard to look beyond New York flavour maven David Chang’s Lucky Peach. But hang on… Here comes London-based upstart The Gourmand! This bi-annual belly rumbler glories in the unexpected (a ribald history of Weight Watchers, say) and helpfully resists banging on about “mouthfeel”.
Must-read story: James Loks’ absorbing issue seven guide to the five main flavours. If only for the accompanying googly-eyed food items that suggest “wisely rejected Pixar franchise”.